Our Approach to Change: Advocacy


We believe in the power of one voice. It has the ability to achieve the impossible, overcome inequality, challenge harmful behaviours, and call for justice for children.

We mobilise voices across the world. We amplify those voices, especially those of children. We harness these voices to call for what is right, fair and just.

We want to change the way the world works for children and create a lasting, sustainable impact. We believe all children should be valued, listened to, included and nurtured within peaceful, reconciled and equal families, communities and societies.

We work for justice for children through advocacy and global campaigns. At local, national, regional and international levels we work to change unjust policies, practices, and structures affecting the most vulnerable children. Through our current global campaign, It Takes a World to end violence against Children, we are catalysing a global movement of people committed to keeping children safe from all forms of harm and violence.

A group of children in front of a house

It takes a world to end violence against children

We believe in a world without violence against children.

Our campaign wants to change the reality for the 1.7 billion children who suffer from violence every year. It happens in every country, city and community and steals childhoods, eroding the human and social capital of a country.

Our campaign provides a platform for people to speak out, call for action, and play their part to end violence against children.

Image of child in Africa

Our Global Strategy - Our Promise

It began with the announcement of a new set of goals to end poverty, climate change and inequality by 2030 – a new set of commitments made by world governments in response to the voices of people across the world calling for change.

At World Vision, we are courageously answering this call with a commitment to relentlessly pursue our vision for every child, life in all its fullness.

Mother with healthy child

Child Health Now

Our first global campaign, Child Health Now, mobilised millions to raise their voices across the globe to call for a world where no child dies before their fifth birthday. The campaign challenged governments, and it changed and created policies.

After the campaign, we continue to hold governments accountable for their promises and to ensure dirty water, poor sanitation, lack of access to health facilities, and inadequate nutrition don’t kill children.